PERSONAL CARE Archives

K-Beauty: A Trending Obsession Losing Its Novelty but Not without a Fight

19/08/2022by EOS Intelligence

South Korea is the 9th largest cosmetic market globally with a market size of nearly US$ 12.6 billion. Innovative and affordable products made using exotic natural ingredients that focus on...

Clean Beauty: Next Stop – China

20/01/2022by EOS Intelligence

China is one of the most promising markets for cosmetics and skin care companies globally, only being second to the USA in size. Despite its size and potential, the Chinese...

Beauty Tech Giving Beauty Industry a Facelift

26/08/2021by EOS Intelligence

In recent years, artificial intelligence and virtual reality have been adding an additional dimension to the beauty industry, quite literally. With consumers increasingly embracing and demanding personalized offerings and precise...

Influencer Marketing Redefining the Fashion and Beauty Industry

05/05/2020by EOS Intelligence

Social media users are increasingly reliant on and influenced by what they see online, particularly, when it comes to marketing done by fashion and beauty brands. Social media provides immense...

Infographic: Tailored Cosmetics – Customization Is a New Trend

07/03/2018by EOS Intelligence

In the last five years, the beauty and cosmetics industry has witnessed a considerable demand for bespoke or tailored beauty products, which offer an alternative to “one-size-fits-all” cosmetics. The bespoke...

Brazil’s Personal Care and Cosmetics Market: Transitioning from Physical to Digital?

14/10/2015by EOS Intelligence

Brazil’s personal care and cosmetics market is skyrocketing with growing sales driven by a fashion-conscious and beauty-obsessed population. Brazil, the cosmetics industry veteran, is the third largest consumer of beauty...

How To Confuse The Consumer – Organic Cosmetics or ‘Organic’ Cosmetics?

19/11/2013by EOS Intelligence

Despite the ongoing crisis, there is a continuous interest in green, environmental, and health-centered benefits across consumer products, including personal care. While organic personal care and beauty products markets have...

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